Everyone loves a good deal. Whether it’s clipping coupons, cashing in points, or waiting for flash sales, the goal is always the same: save money without cutting back.
But not all savings tools are created equal. Some give you tiny percentages back after the fact. Others make you jump through hoops.
If you’re looking for simple, upfront savings without the hassle, it might be time to skip the gimmicks—and buy discounted gift cards instead.
Let’s compare.
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Option 1: Coupons
Coupons are the classic way to save. Print them, scan them, enter them at checkout. When they work, they feel great.
But they come with downsides:
- Time-consuming: You have to search, clip, and remember them
- Limited scope: Only valid on specific items or dates
- Inconsistent: Not every store or product offers them
- One-time use: Once it’s gone, it’s gone
Result? You might save €1–€5 here or there, but it rarely adds up meaningfully.
Option 2: Loyalty Points
Loyalty programs reward consistent spending over time. Points can be used for discounts, freebies, or cashback.
The issues?
- Delayed savings: You often need to spend €100+ to get €5 back
- Complex rules: Expiration dates, redemption limits, and exclusions
- Brand lock-in: Points only work with one store or service
- Psychological overspending: “Spend more to earn more” is a trap
Yes, points can work—but only if you’re highly organized and loyal to one brand. For many people, it’s slow and underwhelming.
Option 3: Discounted Gift Cards
Let’s compare that with something simpler: you buy a gift card for €50… and pay €45. No waiting. No scanning. No catch.
Here’s why it wins:
- Immediate value: Save 5–15% before you shop
- No restrictions: Use it on anything the store sells
- Stackable: Combine with promos, points, and coupons
- No behavioral change: You shop the same way, just smarter
- Safe and fast: Most cards are verified and delivered instantly
This method flips the savings model. You save first—then spend.
Real-World Example: The Monthly Budget Test
Let’s say your monthly spending looks like this:
- Groceries: €300
- Dining out: €100
- Clothes: €75
- Entertainment: €50
Total: €525
Now assume you buy discounted gift cards for these categories and save an average of 8%. That’s €42 saved—in one month.
Multiply that by 12 months = €500+ saved per year without needing to remember a single coupon or loyalty barcode.
Why People Miss This Trick
Most shoppers overlook gift cards because they think they’re just for gifting. But used strategically, they’re one of the few ways to beat full price at your favorite stores—routinely.
They’re especially effective for:
- Parents buying essentials
- Students on a fixed budget
- Freelancers and small business owners
- Anyone who shops at the same places every month
It’s Not One or the Other
You don’t have to ditch other methods. You can:
- Buy a discounted gift card
- Use it during a store sale
- Apply a coupon code
- Earn points or cashback
That’s savings on savings on savings. Discounted gift cards don’t replace deals—they enhance them.
How to Start
- Think about where you shop regularly
- Find matching gift cards at a discount
- Only buy what you’ll use soon
- Use them like cash or credit at checkout
- Repeat every month
Within two weeks, you’ll wonder why you ever paid full price.
Final Thought
Coupons are a hassle. Loyalty points are slow. Discounted gift cards? Fast, flexible, and surprisingly powerful.
If you want to take control of your spending without changing how you live, start with your payment method. Don’t just hunt for deals at checkout—lock them in from the start.
The next time you shop, buy discounted gift cards and pay less before the cart even fills.